Evaluate markets.Decide with clarity.
Test decisions before you commit.
Designed for strategy, product, and investment teams.
From Discovery to Decision
Watch how enterprises move from raw market discovery to confident market decisions — in One Platform.
PREONZProduct Modules
Five connected decision layers for market discovery, simulation, and growth planning.
Market Discovery
Filter markets, refine results, and compare options to identify the right opportunities.
- Explore opportunities across 20,000+ global markets spanning products and services
- Filter by industry, geography, market size, and growth
- Refine opportunities by market maturity, competition level, and entry barriers
- View key market signals and shortlist relevant opportunities
- Compare multiple opportunities side by side
Opportunity Simulator
Test how a market performs under different scenarios before committing to it.
- Configure key inputs across market dynamics, competition, and entry assumptions
- Generate scenario-based projections across different market conditions
- Compare outcomes to evaluate opportunity potential and risk
- Assess feasibility and break-even before making a decision
Across market and risk variables
Fast simulation
Growth Compass
Translate revenue targets into a clear market expansion plan across regions, segments, and entry strategies.
- Identify where growth should come from across key markets and regions
- Allocate revenue targets based on market potential and constraints
- Evaluate both existing market expansion and new market entry paths
- Adjust strategy dynamically using scenario levers and inputs
Plan how to reach your target revenue, not just where opportunities exist.
Competition Matrix
Understand the competitive landscape with structured benchmarking and clear positioning across key market players.
- Competitive positioning across key player segments
- Access key metrics including revenue, market share, and growth at a glance
- Benchmark companies using a structured multi-factor scoring model
- Analyze strategy, risk, and competitive positioning in one place
Survey Intelligence
Validate market assumptions with targeted surveys and direct input from industry participants.
- Run targeted B2B surveys across industries and regions
- Define audience filters by industry, geography, seniority, and function
- Access pre-run surveys for faster validation
- Analyze responses through a structured results dashboard
Inside the Decision Engine
From fragmented data to confident decisions
- Raw datasets
- Industry reports
- Expert inputs
- Data structuring
- Cross-validation
- Scenario modeling
- Market projections
- Growth scenarios
- Strategic insights
Specialized Intelligence Across the Global Economy
Comprehensive coverage across 114+ major Industries and Sub-industries